Seach Engine Optimisation
Google Adword Campaigns
Adword campaigns are rarely useless if done correctly.
Adword campaigns can jump start a new business overnight.
Existing businesses can shore up the slower moving products if viable.
Geo-targeting should be your foundation area for adwords.
You should be able to estimate how long it will take you to regain your website costs if you use this method.
Google has a huge amount of information available so take advantage of it.
The key to a profitable google adword campaign is time not software.
Donald W Podwin
Website Development Consultant